Why Butter Yellow Is Suddenly Everywhere

Okay, let’s be honest. If butter yellow isn’t on your wish list this spring, you’re missing out. With the transition from winter to spring, we’re welcoming softer colors into our wardrobes. This soft, dreamy shade — also known as butter yellow — is the trend color everyone is talking about. You can spot it in everything: from airy spring clothes to sunny summer looks.

And no, butter yellow clothing isn’t just cute for Pinterest pics — it’s also super wearable. Unlike bright neon colors , butter yellow is easy to combine and suits almost any skin tone. Perfect for those first rays of sunshine and your new spring collection.

So yes, to answer the question "is butter yellow a trend?" right away: absolutely. Perhaps the top color among the trend colors of 2025.

Why is butter yellow so popular? Simple: it instantly cheers without being too loud. This pastel shade — think pastel yellow with a hint of cream — goes with literally everything. Pair a butter yellow top with your favorite jeans for a laid-back look, or wear a butter yellow dress to brunch and feel like the main character.

Butter yellow colours bring sunny warmth to our outfits and the way we present ourselves. It is a subtle nod to pastel colours , but just a little different from the standard baby blue and lavender that you already have a closet full of.

When it comes to spring fashion colours, butter yellow really stands out as the breath of fresh air you need in your wardrobe. The shade has also been spotted a lot on the catwalk for fall/winter so we are far from done with this timeless colour.

Butter yellow is super easy to style, trust us. Butter yellow is a fresh color that immediately adds a cheerful touch to neutral tones like navy, brown and gray. That makes this color perfect to combine with other items in your wardrobe.

Feeling like layering? Mix butter yellow with other pastel colours like mint green or baby pink for that dreamy pastel clothing aesthetic. For a night out, butter yellow also works surprisingly well: think of a dress in this butter yellow fabric with gold accessories.

In short, butter yellow is not just a color; it's a vibe. And that vibe fits perfectly with everything you want to radiate in spring: fresh, sunny and effortlessly chic.

At Most Wanted we have endless butter yellow items. From tank tops to blouses and from trousers to dresses : butter yellow is what you need in your wardrobe. Get inspired and make your wardrobe summer-ready. Shop our new butter yellow items now.